As a small marketing consultancy we made a conscious decision to spend time getting to know our clients, not just their business but their personalities and how they like to work. This approach allows us to really understand what clients are trying to achieve and why. With a deeper understanding of each business and the people within it we find that discussions around past experiences, current situations and future aspirations can flow much more easily resulting in a clearer understanding between all parties when we bring our experience and suggested marketing strategies, plans and activities to the table.
Our business focusses on the aspects of marketing that we are most passionate, knowledgeable and experienced with so that you get the very best advice and service delivery. We work with a number of preferred suppliers (like website developers) to provide additional services, and we can project manage every aspect of your marketing and communications across your business.
Rachel has a wealth of experience in high level strategic development, communications and stakeholder marketing. She really drills down into what your business is, what it wishes to be and how it wants to be perceived by its customer. In the early stages of our client relations she spends lot of time asking questions to find out why you do what you do, and if it works! She can help identify audiences, how and where to reach them and alongside clients, consider whether what their business is saying is what customers are likely to hear.
Creating straightforward and effective plans is also where Rachel can make a difference, by bringing tasks together in a really clear, easy to understand format so that all involved understand their role in driving marketing forward. If required she can bring together your budgets and project manage your marketing and communications activity for you in its entirety so that you can focus on your business.
Rachel takes the time to understand you and your business, and bring you along the whole development journey, consulting with you and explaining everything so that your strategy and plans are aligned with your business objectives
Iain has a background in content marketing and public relations, developing content across social media, blogs and other channels in a number of industries including the wine industry, food and small business. He is able to take a plan and make it live and breathe by creating content that people actually want to read and engage with. He is constantly researching and learning and is a member of he Chartered Institute of Public Relations.
His PR credentials include engagement with local and national media from local press right up to live broadcasts on the likes of Sky News and the BBC. All of the content that Iain creates is fully optimised, and he is constantly developing how he creates content for your business so that reach is beyond your competitors. He also manages the SEO and PPC services and utilises cutting edge technology and artificial intelligence to constantly evolve and develop service delivery in this area.